For the branding of Urban Cafe, I was tasked with creating a logo that would reflect the cafe's aesthetic. After a thorough consultation with the client, we both agreed that a minimalist and industrial approach would be the most suitable for the brand identity. From there, I worked on designing a logo that would embody these characteristics. I paid close attention to every detail, from the typography to the color scheme, ensuring that the final result aligned perfectly with the client's vision.